One of the most crucial areas of business, finance, and simple life is negotiation. You can pretty much be negotiating a multi-million-dollar merger or the salary you want to get or even just where you want to eat at with your friends, but negotiation makes or breaks situations and people. Fundamentally, negotiation holds a conversation among two or more parties aimed at the achievement of a consensus that is agreeable to both.
This paper gives a closer insight into the concept of negotiation, its significance, the major steps to be followed and the most effective strategies that can be used to guarantee success.
What Is Negotiation?
Negotiation is a process that is well organized where two or more parties who have conflicting interests meet and deliberate, compromise and hopefully agree to a solution. Negotiation is not a persuasion as it is aimed at collaborating and finding a solution to a problem, unlike persuasion, which is aimed at influencing the opinion of one party.
There are some situations where negotiations may be held:
- Mergers, acquisitions, partnerships, vendor contracts Business transactions.
- Situations in the workplace: Promotions, salary negotiations, distribution of work.
- Laws: settlements, plea bargains.
- Or even in everyday life purchasing a car, solving an argument in the family or just bargaining in a market place.
- In any case, negotiation and preparation, communication, tactics, and emotional smarts are necessary to achieve successful outcomes in negotiation.
Why Negotiation Matters
Having effective negotiation skills is something that could not be ignored either by individuals or organizations.
- Value creation: The long-lasting value is usually obtained out of bargaining.
- Conflict resolution: This allows dealing with conflicts in a positive way, without creating a long-term tension.
- A relationship building: Healthy negotiations would create a sense of trust and a long lasting relationship.
- Career progression:Well negotiating employees usually attract better pay, promotions and opportunities.
- Organization success: In the case of businesses, effective negotiation guarantees cost reduction, effectiveness, and better bargains.
Negotiation has formed part of professional competence in the global economy whereby different cultures, interests, and regulations, overlap in the global economy.
Key Stages of Negotiation
Negotiation styles of the negotiation can differ; however, the majority of negotiations take place in several stages. The knowledge of these stages can assist the participants to be more proactive and to direct their attention.
Preparation and Planning
Successful negotiation is based on preparation. In its absence, the participants will be reactive, but not proactive. This stage includes:
- Establishing where you want to go: Where do you want to go? Is it monetary benefit, bonding relationships or problem solving?
- Learning about the other party: How they negotiated in the past, their requirements, and limitations.
- Developing your BATNA (Best Alternative to a Negotiated Agreement): This backup plan will assist in identifying the lowest acceptable result on your part.
- Boundaries: Understanding that there is a point at which the deal can be terminated helps avoid undesirable concessions.
Properly trained negotiators are more self-assured and flexible and therefore difficult to control.
Establishing and Opening Rapport
The first stage in the negotiation process is the introduction to the negotiation during which the tone and trust is established. The rapport is essential since they usually negate when engaged parties feel they are being hostile or distrusted.
Key elements include:
Introductions and agenda setting: explain why and how the conversation is going to take place.
Building rapport: Being open and professional.
Learning interests: It is always better to seek out early questions and active listening that can make out what truly right and matters to the opposite.
First impressions count–negotiators can succeed in creating a cooperative tone which will lead to important outcomes at a better rate.
Information Exchange
At this level, parties provide information regarding their needs, priorities and constraints. Although full disclosure is not always in practice, good negotiators practice fairness and caution.
- Ask open questions: Invite the other partner to talk more about his or her priorities.
- Listening: It is not only necessary to listen to words, but also pay attention to tone, pauses, and body language.
- Get further reframing and make it clear: Get clear with an understanding of the points through summarizing.
This stage is important to find a point of agreement and concealed potentials.
Negotiation and Problem-solving
This is where the negotiation takes place in fact where there happens real offers and counter offers and trade-offs. There are distributive (win-lose) and integrative (win-win) approaches to bargaining.
- Distributive bargaining: Is concerned with a limited resource (e.g., price of a car).
- Integrative bargaining: Tries to have a win-win situation, coming up with solutions that are creative and should benefit both parties.
Successful problem solving can be through concessions, package deals or creative compromises. Skilled negotiators are able to be flexible without compromising his or her goals.
Closing the Deal
When deals look both possible, negotiators strive to complete arrangements. The last phase must be accurate and condensed.
- Recapitalize Agreements: Paraphrase to prevent confusion.
- Make it official: Agreements or memos of understanding means covering both parties.
- Next Steps have to be set out: Solidify roles, schedules and follow-ups.
The closing process should not be haste because left loose ends may cause conflicts in future.
Implementation and Following up
The negotiation does not cease as soon as the deal is signed. Credibility and trust can only be ensured through implementation.
Performance of agreements: make sure that both parties perform.
Follow up communication: Visit them after some time to build the relationship.
Problem solving: solve problems at the first opportunity so that they do not get out of hand.
Successful negotiators view follow-up as a chance to establish long-term partnerships and not the last stage.
Powerful Negotiation Techniques
To become skilled at negotiation, one realizes that it is necessary to know not just the stages involved, but also to use the tested tricks. These are some probably well known methods.
Know Your BATNA
BATNA, the idea which was popularized by the negotiation masters Roger Fisher and William Ury, is one of the main pillars. Unless the BATNA is very strong, it offers leverage- advantage in the knowing that you can pull out in case of unfavourable conditions.
Aim for Win-Win Outcomes
Although competitive strategies can have short time benefits, in most cases, they can destroy long term connections. When an agreement is reached through joint negotiation, both parties would be contented and it encourages them to trust that the other party will be there when they need him or her.
Use Anchoring Effectively
The initial figure that is placed on the table tends to be the tone setter. With the opening offer, you are able to set expectations and control on the favourable side. But exercising care, it might be an inappropriate idea to have an unrealistic anchor backfiring.
Leverage Silence
One of the tools of negotiation is silence. Breaking silence after a proposal may put the other party under pressure to cover the gap and in a bid to do so, may make concessions.
Familiarize yourself with cultural differences.
The global negotiations need to be culturally sensitive. As an illustration, direct face can work in the U.S turning against the Japanese where harmony and indirect communication is embraced.
Manage Emotions
Negotiation process may get strained. Being calm and composed even when one is provoked is an attribute of professionalism and avoids making irrational decisions.
Bundle Issues
Rather than tackling the problems separately, bundle them. It permits trade-offs, as well as inventive problem-solving. As an example, one can say, I will accept a lower price in case you will give me increased time to pay.
Practice Active Listening
By paying attention, you are able to know that there are issues beneath the surface. In other cases, the request of one side is not what is desired- such as request of increased salary could actually be recognition requested or work- life balance.
Establish Long-term relationships
Transactional negotiation should not act in Isolation. The parties build trust by considering future cooperation thus facilitating smooth negotiations in the future.
Be Prepared to Walk Away
In some cases, no deal is the best result. Being aware of when to walk away is a way of avoiding undesirable undertakings and maintenance of reputation.
Common Pitfalls to Avoid
Negotiators of experience do not always get it right. It can be avoided because with awareness of pitfalls, it is possible not to make costly mistakes.
- Lack of proper preparation.
- Making an exaggerated value out of the own position neglecting in consideration of the other party needs.
- Far too easy on concessions without demand of reciprocity.
- Emotions ruling the roost.
- Failure to commit agreements in writing.
- Disregarding national or human relationships.
By avoiding them, you are more likely to come up with enduring mutually profitable results.
Actual Incidents of Negotiation
Business Negotiation: LinkedIn Acquisition at Microsoft
Microsoft bought LinkedIn in 2016 at a price of 26.2bn. A display of integrative negotiation was shown in the deal, where LinkedIn desired freedom and branding to be retained, whereas Microsoft wanted to be integrated and prospects of expansion. The two parties had similar interest thus a win win situation.
Salary Negotiation
The negotiation of a raise can be offered by an employee who should do research on industry standards, accentuate contributions, and offer options (e.g., other benefits in case a salary cannot be raised). The employees increase their success through the use of framing the conversation on mutual value.
Diplomatic Negotiation: The Paris Climate Accord
Such an international convention demanded concession of various countries having different interests. Although flawed, it was an illustration of the effect of organised negotiation in holding various stakeholders together behind a common purpose.
Negotiation in other Situations
Business-to-Business (B2B): It deals with price, delivery time, with long term partnerships.
Workplace: Both the negotiating of salary, promotions and work load are based on fairness and recognition.
Legal: Settlement are negotiated by lawyers in order to prevent extended cases.
Personal life: Negotiations in every-day life such as the acquisition of the house or mending family conflicts involve an understanding of emotions as well as tactics.
Being able to identify the context enables the maximization of strategies to use.
Bottom Line
Negotiation cannot be called only one skill, but a complex of preparation, communication, emotional intelligence, and strategy. Individuals and organizations should know the important stages of such a discussion through preparation, rapport, information exchange, bargaining, closing, and implementation to negotiate complex discussions without making a blunder.
The best negotiation strategies include use of BATNA, seeking compromise and eliminating emotions which do improve the negotiation. Whether negotiating in business, diplomacy or in personal life, an effective negotiator gains better relationships, generates more value and succeeds in the long run.
Frequently Asked Questions (FAQ)
1.What do you consider to be the most relevant skills of a successful negotiation?
The most important are active listening skills, preparation skills, emotional intelligence skills, persuasion skills, adapting skills, and conflict management skills.
2.What is BATNA during negotiation?
BATNA is the term that means the best alternative to negotiated agreement. It is described as the back-up plan when negotiations are not useful enough so the negotiating teams have the strength and understanding of when to leave.
3.What is the distinction between distributive and integrative negotiating?
Distributive negotiation is a process of sharing the given constant resource (win-lose), whereas integrative negotiation aims to find innovation to add value to all the parties (win-win).
4.What must I do to become a better negotiator?
Train, research real-life cases, case scenarios, and obtain feedback. Techniques can be also improved by reading such books as Getting to Yes.
5.Why not every negotiation is successful?
The negotiation process usually fails because of inadequate preparations, mistrust, inflexibility in positions, emotional outbursts, and or lack of locating or finding the common ground.
Read also: What is Negotiation? Stages and Strategies